You'd be hard pressed to find someone who's never done a craft of some sort. Actually, according to statistics collected by the Craft & Hobby Association in 2012, at least 62.5 million people participated in one or more crafting activities during just that year. While some percentage of those people might only craft on occasion, the average crafter reports working in 2.96 crafting categories regularly.
All this data, along with analyses of the Maker Movement, reveal craft industries gaining momentum in the U.S. today. This compelling case should mean a lot to brands who sell materials and products any type of crafter uses. Why? Because crafters are passionate about the things they make, regardless of whether they craft as a hobby or a business, and they need both tools and support in order to be successful.
Read on to learn more about the biggest segments in todays craft industries.