The Maker Files Blog

Our blog for brands looking to create authentic connections with makers & DIYers

Highlights from Our Focus Group with Today's Auto DIYers

Here's what we learned from our focus group, Creating Authentic Online Connections with Today's Automotive DIYers.
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Posted by Ivy Decker on Apr 4, 2018

Maker Trends for 2018: What's on the Horizon?

If you're a marketer looking to better connect with makers, it helps to know what's on the horizon, specifically the maker trends for 2018.
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Posted by Alicia Lewis on Jan 31, 2018

Where Are DIYers Buying Their Obscure Tools and Materials?

While big-box stores sell the basic hand tools and supplies needed for most projects, makers tend to need more unique and obscure materials and tools than can be found on your average retailer shelf. We're going to take a look at some of the hidden hotspots for the maker community.
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Posted by Alicia Lewis on Oct 18, 2017