The Maker Files Blog

Our blog for brands looking to create authentic connections with makers & DIYers

The Buyer's Journey for Today's Makers Who Sew

In this post, we'll discuss the main points of the Buyer's Journey for makers who sew and the types of info they're looking for during each phase.
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Posted by Ivy Decker on Jul 17, 2019

Makers 1-on-1: Jane Skoch - Maiden Jane Custom Sewing Studio

This week, we’re interviewing Jane Skoch, the custom sewing and quilting enthusiast behind Maiden Jane Custom Sewing Studio.
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Posted by Ivy Decker on Jan 18, 2019

Makers 1-on-1: Linda Lackey - Linda's Other Life Sewn Goods

This week's Makers 1-on-1 interview features Linda Lackey — a home sewing and embroidery designer from Cleveland, OH and owner of Linda’s Other Life etsy shop. If your brand sells to sewists and embroiderers, this 1-on-1 interview with Linda will give you important insights into connecting with makers like her.
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Posted by Ivy Decker on Aug 22, 2018

3 Elements of an Effective Sewing Tutorial

How can you make sure that your content stands out from the rest (and keeps sewists coming back for more)? In this post, we're discussing the top 3 elements sewists told us that they're actually looking for in a good sewing tutorial.
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Posted by Ivy Decker on Aug 15, 2018