The Maker Files Blog

Our blog for brands looking to create authentic connections with makers & DIYers

Most Popular DIY Tasks for Automotive Enthusiasts

In this post, we'll list the most popular DIY tasks for automotive enthusiasts and explain how you can empower your customers to try new DIY projects on their own.
Read More
Posted by Ivy Decker on Dec 26, 2018

Size and Growth of Today's Automotive Parts Aftermarket

In this post, we'll reveal the size and growth of today's automotive parts aftermarket and discuss the DIYer impact that's causing its steady increase.
Read More
Posted by Ivy Decker on Nov 28, 2018

Augmented Reality for Automotive DIY

In this post, we'll introduce some of the most innovative applications of augmented reality for automotive DIY as well as discuss what the future of automotive AR might look like.
Read More
Posted by Ivy Decker on Oct 10, 2018

Automotive DIYer Motivations: Vehicle Age & Mileage

In this post, we'll discuss how this trend in vehicle mileage and age influences the work DIYers choose to undertake.
Read More
Posted by Ivy Decker on Sep 5, 2018

Makers 1-on-1: Brian Sullivan - Automotive DIYer

This week's Makers 1-on-1 interview features Brian Sullivan, who has been doing his own automotive DIY work since college — usually with a bunch of friends. If your brand sells to automotive DIYers, this 1-on-1 interview with Brian will give you some important insights into reaching DIYers like him.
Read More
Posted by Ivy Decker on Aug 1, 2018