The Maker Files Blog

Our blog for brands looking to create authentic connections with makers & DIYers

Ivy Decker

Ivy graduated from The Ohio State University and is ATA's Content Journalist. She's excited to use her writing background to develop the voice and values of the brands she represents, including ATA. In her free time, she enjoys writing fiction and comedy, playing ukulele, and hanging out with her cat, Rey. Ivy is passionate about doughnuts, the first three seasons of Spongebob Squarepants, and the oxford comma.
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Recent Posts

Makers 1-on-1: Robert and Sara Hernandez - Aqueduct Brewing

This week's Makers 1-on-1 interview features Robert and Sara Hernandez, founders of Aqueduct Brewing in Akron, OH. If your brand sells to craft brewers or food artisans, this 1-on-1 interview with Robert and Sara will give you some important insights to help you build connections with makers like them.
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Posted by Ivy Decker on Aug 15, 2018

3 Elements of an Effective Sewing Tutorial

How can you make sure that your content stands out from the rest (and keeps sewists coming back for more)? In this post, we're discussing the top 3 elements sewists told us that they're actually looking for in a good sewing tutorial.
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Posted by Ivy Decker on Aug 15, 2018

Makers 1-on-1: Sam and Jodi - Ohio Wood and Iron Works

This week's Makers 1-on-1 interview features father-daughter woodworking team Sam and Jodi Krantz from Ohio Wood and Iron Works. If your brand markets to woodworkers or blacksmiths, this 1-on-1 interview with Sam and Jodi will give you some important insights into how to connect with makers like them.
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Posted by Ivy Decker on Aug 8, 2018

Makers Who Sew: Pattern or No Pattern?

In this post, we'll discuss the state of patterns in the sewing craft, along with the most common sources sewists turn to when they need a pattern today.
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Posted by Ivy Decker on Aug 8, 2018

Borrowing Content Ideas from Your Target Maker Audience

Here's our guide to how your brand can discover content ideas by researching your target maker audience's online consumption habits.
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Posted by Ivy Decker on Aug 1, 2018