The Maker Files Blog

Our blog for brands looking to create authentic connections with makers & DIYers

Ivy Decker

Ivy graduated from The Ohio State University and is ATA's Content Journalist. She's excited to use her writing background to develop the voice and values of the brands she represents, including ATA. In her free time, she enjoys writing fiction and comedy, playing ukulele, and hanging out with her cat, Rey. Ivy is passionate about doughnuts, the first three seasons of Spongebob Squarepants, and the oxford comma.
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Recent Posts

Augmented Reality for Automotive DIY

In this post, we'll introduce some of the most innovative applications of augmented reality for automotive DIY as well as discuss what the future of automotive AR might look like.
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Posted by Ivy Decker on Oct 10, 2018

Makers 1-on-1: Jennifer Hasbach - The Snap Exchange

This week's Makers 1-on-1 interview features Jennifer Hasbach, a jewelry designer who specializes in snap charm jewelry and owner of The Snap Exchange. If your brand sells to jewelry makers or resin crafters, this 1-on-1 interview with Jennifer will give you important insights into connecting with makers like her.
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Posted by Ivy Decker on Oct 3, 2018

How New 2018 Tariffs Impact the Maker Movement

In this blog post, we'll explain what crafts, brands, and makers have been affected by the recent tariffs and how those tariffs impact the Maker Movement as a whole.
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Posted by Ivy Decker on Oct 3, 2018

Makers 1-on-1: David Schuler - Uncouth Barbarian Illustrations

This week's Makers 1-on-1 interview features David Schuler, a visual artist and illustrator under the name Uncouth Barbarian. If your brand sells to artists and illustrators, this 1-on-1 interview with David will give you important insights into connecting with makers like him.
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Posted by Ivy Decker on Sep 26, 2018

The Case for Co-marketing and Maker Brands

In this post, we'll explain the concepts behind co-marketing and take a look at some examples of successful co-marketing campaigns within the Maker Movement.
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Posted by Ivy Decker on Sep 26, 2018
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