--- title: The ATA Blog --- [![](https://anthonythomas.com/wp-content/themes/ata2017/img/ata_logo_tan.png)](https://anthonythomas.com) - [Why ATA?](https://anthonythomas.com/why-ata/) - [The Short Story](https://anthonythomas.com/why-ata/) - [About Us](https://anthonythomas.com/why-ata/about-us/) - [Our Space](https://anthonythomas.com/why-ata/our-space/) - [What We Do](https://anthonythomas.com/what-we-do/) - [What We Do](https://anthonythomas.com/what-we-do/) - [Inbound Marketing](https://anthonythomas.com/what-we-do/inbound-marketing/) - [Commercial Process Engineering](https://anthonythomas.com/what-we-do/commercial-process-engineering/) - [What We've Done](https://anthonythomas.com/what-weve-done/) - [Who We've Worked With](https://anthonythomas.com/brands/) - [We Know Makers](https://anthonythomas.com/we-know-makers/) - [What We Know About Makers](https://anthonythomas.com/we-know-makers/) - [The Maker Files](https://anthonythomas.com/the-maker-files/) - [Marketing Resources & Downloads](https://resources.anthonythomas.com/see-what-weve-learned-about-makers-diyers) - [We Blog](https://blog.anthonythomas.com) - [Contact ATA](https://anthonythomas.com/contact-ata/) # The ATA Blog ### Popular Posts: [Taste the Rainbow with Skittles: Marketing Campaign Review](https://blog.anthonythomas.com/ata-blog/taste-the-rainbow-with-skittles-marketing-campaign-review) [The Rise of Nostalgia Marketing and the Return of the Delia\*s Catalog](https://blog.anthonythomas.com/ata-blog/the-rise-of-nostalgia-marketing-and-the-return-of-the-delias-catalog) [Get Over It! A StoneWall Campaign](https://blog.anthonythomas.com/ata-blog/get-over-it-a-stonewall-campaign) [Patagonia, Levi’s, and Marketing for a More Sustainable Future](https://blog.anthonythomas.com/ata-blog/patagonia-levis-and-marketing-for-a-more-sustainable-future) [5 Gum and the Sensory Experience: Marketing Campaign Review](https://blog.anthonythomas.com/ata-blog/5-gum-and-the-sensory-experience-marketing-campaign-review) [The Most Interesting Ending? Dos Equis Marketing Campaign Review](https://blog.anthonythomas.com/ata-blog/the-most-interesting-ending-dos-equis-marketing-campaign-review) ## [Patagonia, Levi’s, and Marketing for a More Sustainable Future](https://blog.anthonythomas.com/ata-blog/patagonia-levis-and-marketing-for-a-more-sustainable-future) --> ## [Free-to-play Games and Inbound Marketing: Marketing Campaign Review](https://blog.anthonythomas.com/ata-blog/free-to-play-games-and-inbound-marketing-marketing-campaign-review) --> ## [Sony and Selling Consoles Like Sneakers: Marketing Campaign Review](https://blog.anthonythomas.com/ata-blog/playstation-and-selling-consoles-like-sneakers-marketing-campaign-review) --> ## [#NobodyisNormal: Marketing Campaign Review](https://blog.anthonythomas.com/ata-blog/nobodyisnormal-and-engaging-your-audience-marketing-campaign-review) --> ## [Recurring Holiday Advertising: Marketing Campaign Review](https://blog.anthonythomas.com/ata-blog/recurring-holiday-advertising-marketing-campaign-review) --> ## [Using Tutorial Videos to Market Your Brand: Marketing Campaign Review](https://blog.anthonythomas.com/ata-blog/using-tutorial-videos-to-market-your-brand-marketing-campaign-review) --> ## [Mulan, James Bond, and Flexible Marketing in the Era of Covid-19](https://blog.anthonythomas.com/ata-blog/mulan-james-bond-and-flexible-marketing-in-the-era-of-covid-19-marketing-campaign-review) --> ## [Podcasts: What Brands and Marketers Should Know](https://blog.anthonythomas.com/ata-blog/podcasts-what-brands-and-marketers-should-know) --> ## [Old Navy #sayhi Feed: Marketing Campaign Review](https://blog.anthonythomas.com/ata-blog/old-navy-sayhi-feed-marketing-campaign-review) --> ## [Instagram Reels: What Brands and Marketers Should Know](https://blog.anthonythomas.com/ata-blog/instagram-reels-what-brands-and-marketers-should-know) --> ## [Americans for the Arts and #ArtsCreateHope: Marketing Campaign Review](https://blog.anthonythomas.com/ata-blog/americans-for-the-arts-and-artscreatehope) --> ## [Target and Exclusivity: Marketing Campaign Review](https://blog.anthonythomas.com/ata-blog/target-and-exclusivity-marketing-campaign-review) --> ## [Igloo Coolers on Tradition and Trends: Marketing Campaign Review](https://blog.anthonythomas.com/ata-blog/igloo-coolers-tradition-and-trends-marketing-campaign-review) --> ## [The ATA Team on Branding: Monthly Roundup](https://blog.anthonythomas.com/ata-blog/the-ata-team-on-branding-monthly-roundup) --> ## [Does Amazon Have Good Branding?](https://blog.anthonythomas.com/ata-blog/does-amazon-have-good-branding) --> ## [The 1975 and Consistent Reinvention](https://blog.anthonythomas.com/ata-blog/the-1975-and-consistent-reinvention) --> ## [Black Lives Matter and #BlackOutTuesday](https://blog.anthonythomas.com/ata-blog/black-lives-matter-and-blackouttuesday) --> ## [The New Face of ColourPop Cosmetics](https://blog.anthonythomas.com/ata-blog/the-new-face-of-colourpop-cosmetics) --> ## [Cheez-It Snap'd and Absurdity in Marketing](https://blog.anthonythomas.com/ata-blog/cheez-it-snapd-and-absurdity-in-marketing) --> ## [Magic the Gathering: Transmedia Storytelling](https://blog.anthonythomas.com/ata-blog/magic-the-gathering-transmedia-storytelling) --> ## [Apple and the Higher Purpose of Marketing](https://blog.anthonythomas.com/ata-blog/apple-and-the-higher-purpose-of-marketing) --> ## [The ATA Team on Throwback Campaigns: Monthly Roundup](https://blog.anthonythomas.com/ata-blog/the-ata-team-on-throwback-campaigns-monthly-roundup) --> ## [Extreme Advertising in the 90's](https://blog.anthonythomas.com/ata-blog/extreme-advertising-in-the-90s) --> ## [Kids Commercials that Stick in Our Head For Decades](https://blog.anthonythomas.com/ata-blog/kids-commercials-that-stick-in-our-head-for-decades) --> ## [The Rise of Nostalgia Marketing and the Return of the Delia\*s Catalog](https://blog.anthonythomas.com/ata-blog/the-rise-of-nostalgia-marketing-and-the-return-of-the-delias-catalog) --> ## [What is Discord and How Can Marketers Use It?](https://blog.anthonythomas.com/ata-blog/what-is-discord-and-how-can-marketers-use-it) --> ## [Got Milk? Throwback](https://blog.anthonythomas.com/ata-blog/got-milk-throwback) --> ## [The Most Interesting Ending? Dos Equis Marketing Campaign Review](https://blog.anthonythomas.com/ata-blog/the-most-interesting-ending-dos-equis-marketing-campaign-review) --> ## [Adidas Soccer and Igniting Imagination](https://blog.anthonythomas.com/ata-blog/adidas-soccer-and-igniting-imagination) --> ## [The ATA Team on Podcasts: Monthly Roundup](https://blog.anthonythomas.com/ata-blog/the-ata-team-on-podcasts-monthly-roundup) --> ## [Lore: A Haunting Podcast That Will Keep You on Edge](https://blog.anthonythomas.com/ata-blog/lore-a-haunting-podcast-that-will-keep-you-on-edge) --> ## [Dissect Podcast and the Rewards of Long-Form Analysis](https://blog.anthonythomas.com/ata-blog/dissect-podcast-and-the-rewards-of-long-form-analysis) --> ## [How Social Media Platforms are Reacting to COVID-19](https://blog.anthonythomas.com/ata-blog/how-social-media-platforms-are-reacting-to-covid-19) --> ## [Two Peas in a Podcast](https://blog.anthonythomas.com/ata-blog/two-peas-in-a-podcast) --> ## [A Podcast for the News You Didn't Hear This Week](https://blog.anthonythomas.com/ata-blog/a-podcast-for-the-news-you-didnt-hear-this-week) --> ## [Taste the Rainbow with Skittles: Marketing Campaign Review](https://blog.anthonythomas.com/ata-blog/taste-the-rainbow-with-skittles-marketing-campaign-review) --> ## [The Expert Of Armchair](https://blog.anthonythomas.com/ata-blog/the-expert-of-armchair) --> ## [Marketing Campaign Review: Stuck At Prom Contest from Duck Tape®](https://blog.anthonythomas.com/ata-blog/marketing-campaign-review-stuck-at-prom-contest-from-duck-tape) --> ## [The ATA Team on Video Series: Monthly Roundup](https://blog.anthonythomas.com/ata-blog/the-ata-team-on-video-series-monthly-roundup) --> ## [Minimalism](https://blog.anthonythomas.com/ata-blog/minimalism) --> ## [Parody Trailers: A New Take on Game Reviews](https://blog.anthonythomas.com/ata-blog/parody-trailers-a-new-take-on-game-reviews) --> ## [The New Voice for Indie-Filmmakers](https://blog.anthonythomas.com/ata-blog/the-new-voice-for-indie-filmmakers) --> ## [Spotify and the Podcast Boom](https://blog.anthonythomas.com/ata-blog/spotify-and-the-podcast-boom) --> ## [Hot Ones & Subverting the Celebrity Interview](https://blog.anthonythomas.com/ata-blog/hot-ones-subverting-the-celebrity-interview) --> ## [Get a Mac: Marketing Campaign Review](https://blog.anthonythomas.com/ata-blog/get-a-mac-marketing-campaign-review) --> ## [The Cooking Show for Pop Culture Fanatics](https://blog.anthonythomas.com/ata-blog/the-cooking-show-for-pop-culture-fanatics) --> ## [When Paul Switched to Sprint: Marketing Campaign Review](https://blog.anthonythomas.com/ata-blog/when-paul-switched-to-sprint-marketing-campaign-review) --> ## [The ATA Team on Altruistic Campaigns: Monthly Roundup](https://blog.anthonythomas.com/ata-blog/the-ata-team-on-altruistic-campaigns-monthly-roundup) --> ## [Get Over It! A StoneWall Campaign](https://blog.anthonythomas.com/ata-blog/get-over-it-a-stonewall-campaign) --> ## [Chidera Eggerue and Spreading Self Love Online](https://blog.anthonythomas.com/ata-blog/chidera-eggerue-and-spreading-self-love-online) --> ## [Social Metrics: The Importance of Instagram Saves](https://blog.anthonythomas.com/ata-blog/social-metrics-the-importance-of-instagram-saves) --> ## [Greenpeace (@Greenpeace) and Using Social Media for Change](https://blog.anthonythomas.com/ata-blog/greenpeace-greenpeace-and-using-social-media-for-change) --> ## [TurboTax and Customer Capability: Marketing Campaign Review](https://blog.anthonythomas.com/ata-blog/turbotax-and-customer-capability-marketing-campaign-review) --> ## [The ALS Association's Viral Campaign for a Cure](https://blog.anthonythomas.com/ata-blog/the-als-associations-viral-campaign-for-a-cure) --> ## [5 Gum and the Sensory Experience: Marketing Campaign Review](https://blog.anthonythomas.com/ata-blog/5-gum-and-the-sensory-experience-marketing-campaign-review) --> ## [The ATA Team on Instagram Creators: Monthly Roundup](https://blog.anthonythomas.com/ata-blog/the-ata-team-on-instagram-creators-monthly-roundup) --> ## [A Graphic Designer's Opinion on Instagram Influencers](https://blog.anthonythomas.com/ata-blog/instagram-influencers) --> ## [Reese Canada and Reese: The Movie in ASMR: Marketing Campaign Review](https://blog.anthonythomas.com/ata-blog/reese-asmr-film-marketing-campaign-review) --> ## [A World for Filmmakers](https://blog.anthonythomas.com/ata-blog/a-world-for-filmmakers) --> ## [The Everygirl (@theeverygirl) and Instagramming Like a Media Company](https://blog.anthonythomas.com/ata-blog/the-everygirl-theeverygirl-and-instagramming-like-a-media-company) --> ## [How a Game That Came Out 20 Years Ago Followed Me to my Instagram Today](https://blog.anthonythomas.com/ata-blog/how-a-game-that-came-out-20-years-ago-followed-me-to-my-instagram-today) --> [![](https://blog.anthonythomas.com/hs-fs/hubfs/ata_logo_tan_stacked.png?width=301&height=188&name=ata_logo_tan_stacked.png "ata_logo_tan_stacked.png")](https://anthonythomas.com) 727 South Broadway Street Akron, OH 44311 330.253.6888   [![Facebook](https://anthonythomas.com/wp-content/themes/ata2017/img/icon-Facebook-F2EEE2.png "Facebook")](https://www.facebook.com/pg/ATAWeMovePeople/) [![Instagram](https://anthonythomas.com/wp-content/themes/ata2017/img/icon-Instagram-F2EEE2.png "Instagram")](https://www.instagram.com/ata_we_move_people/) [![YouTube](https://anthonythomas.com/wp-content/themes/ata2017/img/icon-YouTube-F2EEE2.png "YouTube")](https://www.youtube.com/ATAWeMovePeople) [![LinkedIn](https://anthonythomas.com/wp-content/themes/ata2017/img/icon-LinkedIn-F2EEE2.png "LinkedIn")](https://www.linkedin.com/company/anthony-thomas-advertising/) [![Twitter](https://anthonythomas.com/wp-content/themes/ata2017/img/icon-Twitter-F2EEE2.png "Twitter")](https://twitter.com/ATA_MovesPeople) ###### Useful Links - [Why ATA](https://anthonythomas.com/why-ata/) - [What We Do](https://anthonythomas.com/what-we-do/) - [What We've Done](https://anthonythomas.com/what-weve-done/) - [Who We've Worked With](https://anthonythomas.com/brands/) - [We Know Makers](https://anthonythomas.com/we-know-makers/) - [The Maker Files](https://anthonythomas.com/the-maker-files/) - [We Blog](https://blog.anthonythomas.com/) - [Contact ATA](https://anthonythomas.com/contact-ata/) - [Terms & Conditions](https://anthonythomas.com/terms-and-conditions/) ###### Get Our Newsletter Sign up to receive updates from us (no more than 1-2 per month, we promise). 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